D.I.C.E. Europe 2015 - Halo 5's Kevin Franklin (343 Industries)
Kevin Franklin, Multiplayer Design Director at 343 Industries speaks on the challenges of engaging a hardcore player base, as well as expanding Halo multiplayer to appeal to new players. Using production BI and statistics, the talk will cover the learnings of data-driven design on multiplayer engagement in Halo 4. The talk will conclude with details on 343’s upcoming title, Halo 5: Guardians, the largest investment in multiplayer ever by Microsoft – and contrast this with FPS engagement approaches taken around the globe.
You can stay up-to-date with all the #DICE2015 Europe talks on Twitter at http://www.twitter.com/Official_AIAS.
Find more information about D.I.C.E. at http://www.interactive.org.
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