Drive retention with a compelling CUSTOMER π JOURNEY
The best way to improve retention for your product isn't to add points and badges. Instead, take the time to do up-front customer research to discover exactly what your customer are already trying to do. Then design a compelling customer journey that helps your customers achieve their goals. Watch to find out how.
Video Chapters
00:00 - Intro
00:18 - Designing a customer journey
00:46 - Mechanics
01:22 - Journey
01:53 - Tip 1
02:03 - Tip 2
03:00 - Tip 3
03:27 - Learning Loop
03:40 - Review
04:12 - Game thinking hub
π ABOUT OUR CHANNELπ
We deconstruct breakout games & apps to help you innovate smarter and find product/market fit. Hosted by Amy Jo Kim - Game Designer & Startup Coach - prev. Rock Band, The Sims, Covet Fashion Happify, Netflix.
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Game Thinking TV
Want to find out how to design a customer journey for your product? Join our free learning community, the Game Thinking Hub, where youβll find videos, events & cheatsheets that'll help you build high retention products and innovate smarter.
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