East Side Games: Dragon Up | Jim WAGNER, Kevin OKADA

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Published on ● Video Link: https://www.youtube.com/watch?v=FLQ6FcQ5F4Y



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Discovery is a huge challenge for mobile games, especially Indie games that have a limited marketing budget. Dragon Up launched on iOS and had good launch numbers but needed more organic players. Since we were Facebook developers first, we decided to add our iOS game to Facebook. This was no small task for coding, design and art. Learn how we tried to fail fast, what worked, what tools we used and what we learned.

Delivered at Casual Connect USA, August 2013

Download Slides: https://s3.amazonaws.com/Casual_Connect_USA_2013_Presentations/EastSide_Games_CCUSA_2013.pptx

For full postmortem article, visit: http://gamesauce.org/news/2013/07/30/east-side-games-studios-dragon-up-iosfacebook/




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Tags:
Jim WAGNER
Kevin OKADA
Casual Connect
Casual Connect USA
Casual Connect USA 2013
Dragon Up
East Side Games