Fueling Legacy With Purpose: How Mahindra Builds Brand Power In A Complex Age | Storyboard 18

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Published on December 4, 2024 12:00:00 AM ● Video Link: https://www.youtube.com/watch?v=r3n94uqnA2Y

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Not just an auto brand: Asha Kharga, global Chief Customer & Brand Officer of the Mahindra Group, speaks to Storyboard18's editor Delshad Irani about how Mahindra builds an enduring legacy in a highly complex consumer and media age and how a strong sense of purpose is fuel for brand and business. Listen in for more.

Watch the full conversation on Media Dialogues with Storyboard18.

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