How to Get Game Press (And Should You Even Really Care?) | Joel BRODIE

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Published on ● Video Link: https://www.youtube.com/watch?v=PU_H5HR3lKM


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Guide
Duration: 28:41
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How do you get press coverage and reviews for your game when hundreds of game apps are released everyday for mobile devices? What's the best way to pitch the press?(Hint: it's not to offer to pay for your own review that you have written for your own game.) In a post-console world where the print magazine is dead, people get their news from social networks, and every major distributor has their own user ratings system, does the game press even matter anymore?

Delivered at Casual Connect Kyiv, October 2012.

For slides visit: http://casualconnect.org/lectures/marketing-pr/how-to-get-game-press-and-should-you-even-really-care-joel-brodie-2

Download Audio in Russian: http://casualconnect.org/lectures/marketing-pr/how-to-get-game-press-and-should-you-even-really-care-joel-brodie-2



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Joel Brodie
Gamezebo
Casual Connect
Casual Connect Kyiv 2012