Is blockchain the answer for increasing trust in digital advertising?

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Ireland Web Summit
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Published on ● Video Link: https://www.youtube.com/watch?v=wxIsNJjY9yA


Duration: 18:27
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As transparency and trust in digital marketing continues to be subject to scrutiny, how does the industry address this challenge? Is blockchain technology the answer? In this talk, two leading blockchain practitioners, Carolina Abenante and Andy O'Donoghue will offer their take on these key questions.

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