Keynote - Doing Well While Doing Good: Responsible Practices for the Mass Market with Don McGowan

Channel:
United States Games for Change
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6,900
Published on ● Video Link: https://www.youtube.com/watch?v=Jrw2JjqwkiI


Duration: 22:18
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Commentators and other observers of the games industry often distinguish between “socially responsible” games and “commercial” ones. In fact, some of the most popular games have been both: commercial successes that promote good social values. Come to this speech to hear about decisions made and lessons learned during 11 years at the heart of one of the most successful franchises in entertainment.

Speakers:
Don McGowan (Chief Legal Officer and Business Affairs, Pokémon Company International)



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