Duration: 17:54

744 views

4

The Signs of Engagement

Succeeding on mobile requires understanding what each users want, and reacting the right way to keep them engaged. How are apps like the latest mobile darling, anonymous sharing app Secret, use analytics to monitor users' actions and behaviors throughout their lifecycle, to react to signals and prevent churn? What are their frameworks and vision to grow their audience, in the interesting context of an anonymous network?

Speakers: Suhail Doshi, CEO, Mixpanel; Chrys Bader-Wechseler, Co-founder & Chief Product Officer, Secret

Moderator: Rich Wong, Partner, Accel Partners


Want to learn more about VentureBeat events?
Visit events.venturebeat.com