Monetizing with Physical Retail in Virtual Spaces - Walmart and Unity | Unite 2024
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Published on ● Video Link: https://www.youtube.com/watch?v=6v0eKqaOhhM
Players are increasingly engaging with real-world brands and products in virtual spaces. Learn how Unity and Walmart Global Tech are partnering to democratize this capability – creating incremental revenue channels for developers of any size by closing the gap between players and the physical products and merchandise they need.
Speakers:
Frankie Rodriguez, Head of Product and Tech Evangelism, Walmart Global Tech
Rob Oates, Head of Immersive Commerce, Walmart Global Tech