Newbie to Big Spender: Understanding the Player Lifecycle | Emily GREER VIDEO
No one enters a free-to-play game with the intention of spending money. The process of converting players to buyers can be difficult, especially when a hard sell may label you "pay 2 win." Using stats and case studies from hundreds of games on Kongregate, Emily will break down the psychology and economics of the player lifecycle so that you can optimize both retention and conversion. http://casualconnect.org/lectures/community-social/newbie-to-big-spender-understanding-the-player-lifecycle-emily-greer
Other Videos By GameDaily Connect 2012-08-18 Technology, Kids & Learning: The Future and the Opportunities | Scott TRAYLOR 2012-08-18 Gaming in the Classroom: What Do Teachers Really Think? | Allisyn LEVY 2012-08-18 Guidelines for Successful Mobile Interactive Apps for Children | Carla FISHER 2012-08-18 App Discovery by Kids in Brick & Mortar Establishments | John REGAL 2012-08-18 How Card Games are Keeping Up | DAVID-MARSHALL, COLLINS, WINKLER, ARAKI, VAN DREUNEN 2012-08-18 Growing Social Games across Mobile and Web with Facebook | Matt WYNDOWE 2012-08-18 New Platform and Publishing Opportunities for Building and Growing Your Social Game | WITZ, KAYE 2012-08-18 Taking Hard Core Strategy DNA to Make a Casual Social Game | Hans YANG, Amer AJAMI 2012-08-18 Evolving from the Inside: Growing Smarter, Not Just Bigger | Michael KALKOWSKI 2012-08-18 Overcoming the Challenges of Operating a Social Game Studio | Anil DHARNI 2012-08-18 Newbie to Big Spender: Understanding the Player Lifecycle | Emily GREER 2012-08-18 Social Games Market in Eastern Europe and Russia | Edgars STRODS 2012-08-18 Success in Latin America: Growing a Vibrant Social Game Community in Brazil | Leonardo RUBINSTEIN 2012-08-18 Social Games - How to Leverage a Truly Global Market | Robert UNSWORTH 2012-08-18 Game Monetization in Latin America: What really works? | Kiruba ESWARAN 2012-08-18 Winning the War: How to Build a Great Social Game Company | Lloyd MELNICK 2012-08-18 Social Games and Hollywood IP: How and Why Hollywood is Entering Social | Ed ZOBRIST 2012-08-18 Social Mobile Platforms: Strategies for Developers | McBRIDE, TAKAHASHI 2012-08-18 Current State of Mobile App Discovery | CHEN, AKHAVAN, CARLSON, NABERGOJ, YIM, HUDSON 2012-08-18 The Secret to Longevity: How to Build a Gaming Company for the Long-Haul | William SIU 2012-08-18 BlackBerry 10, If You Are Serious About Gaming! | Anders JEPPSSON
Tags: Emily GREER
Kongregate
Casual Connect
Casual Connect Seattle 2012
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