App Discovery by Kids in Brick & Mortar Establishments | John REGAL
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The marketing tactics you use to promote your games to adults, teens and kids need to be different. Most companies rely on the web for people to discover their games, but this is not the best way to reach kids. Learn how you can tap into an audience of millions of kids through brick & mortar establishments.
Delivered at Casual Connect Seattle, July 2012.
Download Slides: http://casualconnect.org/lectures/design/app-discovery-by-kids-in-brick-mortar-establishments-john-regal
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Casual Connect Seattle 2012