The Mystery Land of Russian Mobile Market | Alexander DUBROVIN
Alawar, a leading international publisher and the No. 1 distributor of casual gaming content in Russia, shares its experience in building a game market from zero in one of the biggest countries in the world. Starting with PC casual and progressing to mobile and social free-to-play, they have that "extra something" to make a game successful in Russia. This lecture unwraps the mystery of the Russian "playing soul", showcases the most successful and adored titles in Russia, and reveals the Russian market potential in mobile and social as well as PC. Learn how you can enter one of the most promising mobile and gaming markets in the world.
Delivered at Casual Connect Asia, May 2013.
For slides, visit: http://gamesauce.org/news/2013/05/30/alawars-alexander-dubrovin-on-nhn-and-the-importance-of-free-to-play-casual-connect-video/