V for Video: Monetizing your App with Mobile’s Most Powerful Ad Format | PANEL

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United States GameDaily Connect
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Published on ● Video Link: https://www.youtube.com/watch?v=fAVW8gOZ710


Duration: 50:53
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Delivered at Casual Connect USA 2017. In this session, leaders in the mobile advertising ecosystem will dive into mobile’s most powerful ad format: video. How can app developers unlock video’s true revenue potential? How can game publishers utilize the latest video formats like vertical, rewarded and playable video to grow and retain users? Join us as we discuss how top publishers are using video ads as part of their monetization strategies to increase revenue and influence user behavior and retention.

Sameer Sondhi, VP & GM Business Development, InMobi
Andrew Gerhart, COO, Aerserv
Corentin Leydis, Programmatic Advertising, GAMELOFT
Josh Nilson, CEO, East Side Games
John Koetsier, Mobile Economist, TUNE
MODERATOR: Dan Laughlin, SVP & General Manager, HyprMX



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Tags:
Casual Connect
Casual Connect USA 2017
game industry
Sameer Sondhi
InMobi
Andrew Gerhart
Aerserv
Corentin Leydis
GAMELOFT
Josh Nilson
East Side Games
John Koetsier
TUNE
Dan Laughlin
HyprMX