What's the story behind the Piech Electric Super Car?
80Piëch founder, Anton Piëch, is one of 12 children of Ferdinand Piëch – the man who took Audi to new heights in the 70s and 80s, then presided over Volkswagen between 1993 and 2015, turning it into the juggernaut it is today and earning himself the title of Car Executive of the Century in 1999. For reference, the previous Car Executive of the Century was a fellow named Henry Ford, so he's in decent company.
Ferdinand's father (another Anton Piëch) married into the Porsche family two generations ago, but this new branch seems to be keen to continue the Porsche family naming traditions; looking back up the family tree it's nothing but Ferdinands and Antoniuses all the way back to a Wenceslaus Porsche some 230-odd years ago. In recent years, the Piëches and Porsches have been engaged in a bitter family feud over an automobile empire worth billions, largely driven by the relentless and ruthless ambition of Ferdinand Piëch –and apparently fanned by his interests outside the boardroom.