When Game Marketing Goes Wrong | Critical Thought #gamewisdom #gamedev #indiedev #marketing

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Game Wisdom

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Published on November 20, 2023 4:17:14 PM ● Video Link: https://www.youtube.com/watch?v=zkCxQfn4B5I

Game:

Doom 3 (2004)

Duration: 17:45

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For this critical thought, what happens when your game's marketing doesn't match your game's design? I discussed how both Doom 3 and the Callisto Protocol faced an uphill battle and what you should be trying to convey about your game.

0:00 Intro
00:46 The Callisto Catastrophe
01:43 Doom 3 Debacle
2:36 Mixing up the Marketing
4:52 When Franchises Go in Different Directions
11:14 Callisto's Non-Horror
14:35 Conclusion

Games Shown: Doom 3, Callisto Protocol
_____________________________________________________________
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