Why Lean/Agile fails - & how Game Thinking fixes it
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Lean/Agile methods are great, but they don't give you a complete solution. The Game Thinking system embraces this approach, and adds three strategies to help you discover what customers need, test your ideas quickly & cheaply, & deliver a high retention product that pulls people back.
0:00 Introduction
0:15 LEAN IDEA #1: Rapid iteration
0:36 LEAN IDEA #2: Work in small cross-functional team
1:07 The problem with Lean β it's directionless
1:27 GAME THINKING IDEA #1: Superfan funnel
1:55 GAME THINKING IDEA #2: Sticky Habit Loop
2:12 GAME THINKING IDEA #3: Concept Storyboards
3:02 Conclusion
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We deconstruct breakout games & apps to help you innovate smarter and find product/market fit. Hosted by Amy Jo Kim - Game Designer & Startup Coach - prev. Rock Band, The Sims, Covet Fashion Happify, Netflix.
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