Why Mobile Video is a Game Changer | Tal SHOHAM

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Delivered at Casual Connect Asia 2015

The pervasiveness of mobile video among consumers and brand advertisers alike have publishers at the edge of their seats. In this session, we will discuss why video has become the ad format of choice for app developers, as well as the emerging market trends that support its growth. The talk will outline key benefits and metrics behind video monetization and how developers can leverage this growing format to maximize ad revenue.







Tags:
Casual Connect
Casual Connect Asia 2015
gaming
mobile games
video
mobile devices
smartphones
Tal Shoham
Supersonic