Are People Committed to the Platform or the Game? | McCRACKEN, LEYDON, HUTT, GOODSILL, KAPLAN VIDEO
Times are changing, to be sure. Consumers seem to want their games wherever they are, and whenever they want. Do they buy the hardware because they love that system and then find games to play on it? Or do they crave certain games and don't care what hardware it plays on? Are dedicated consoles losing their day in the sun? What is driving consumer wants and needs? Come listen to experts in the field talk about this constantly changing marketplace challenge -- a challenge causing a big conundrum for many companies.
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Tags: Doug McCRACKEN
Jeff GOODSILL
Jeff HUTT
Jumala Games
Machine Zone
Perrin KAPLAN
Stomp Games
U4iA Games
Zebra Partners
Casual Connect
Casual Connect Seattle 2012
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