ASO App Store Optimization or Bust! | Panel

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United States GameDaily Connect
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Published on ● Video Link: https://www.youtube.com/watch?v=RhHkrv5nWq8


Duration: 49:26
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Panel: Yonatan Dotan, VP of Inbound Marketing, YellowHEAD; Alex Malafeev, Founder, Sensor Tower; Jeet Niyogi, Marketing Director, Playtika Canada; Blake Pollack, CMO, The ASO Project;
Moderator: Dean Takahashi, Lead Writer, GamesBeat @ VentureBeat

Download Slides: https://www.dropbox.com/s/sdfiv9mju5regqg/ASO%20panel_CCUSA_2015.pdf?dl=0

Delivered at Casual Connect USA 2015

ASO is becoming a household name as an app store discoverability solution. Still questioning whether this marketing channel is worth the time and money or a passing fad? How does it work? Is it something you can do alone? Listen to ASO experts discuss how App Store Optimization is playing a growing part in the mobile ecosystem and how focusing on key ASO elements can result in measurable growth across mobile platforms.



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Tags:
Casual Connect
Casual Connect USA 2015
Yonatan Dotan
YellowHEAD
Alex Malafeev
Sensor Tower
Jeet Niyogi
Playtika Canada
Blake Pollack
The ASO Project
Dean Takahashi
GamesBeat @ VentureBeat
ASO
Mobile Games
Growth
Platforms