Reaching The Lost TV Generation | Peter O’Mara-Kane

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Published on September 12, 2015 2:20:29 AM ● Video Link: https://www.youtube.com/watch?v=sYZ-Xi_Kdfc

Duration: 21:30

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Download Slides: https://www.dropbox.com/s/xla4uxebi7g3hzn/Peter_OMara-Kane_CCUSA_2015.pptx?dl=0

Delivered at Casual Connect USA 2015

Pete entered digital at BskyB, winning numerous wards for ground breaking campaigns with Paramount, Visa and Google and moved into mobile at Millennial Media, making it to Head of Agency Sales. During his time at Millennial, he worked through the IPO which valued the company at 2 billion dollars. In his final year leading his team, Pete increased the brand sales revenue by 200%, winning the coveted Campaign “Digital Sales Team of Year” award. He is currently holding the position as VP Sales at LoopMe.