Data - The Modern Venue’s Hidden Superpower by Vantage was presented at blooloop V-Expo presented by Phillip Edgell, President of Vantage, and Franceen Gonzales, Executive VP of Business Development at WhiteWater.
The attractions industry has seen huge technological advancements over the past few years and is poised for change. In this session, Vantage and WhiteWater will explore how the way we understand customers is changing, and how guest expectations are evolving too.
Having grown accustomed to a level of personalization in everything from retail loyalty programs to online streaming recommendations, consumers are prepared to share their information in exchange for tailored experiences. Being able to meet this demand, along with effectively using this new influx of data is what will make hospitality and location-based entertainment venues successful in the digital age.
This innovation session will show attendees how to collect, analyze, and distribute data to improve guest experiences and refine your operations.
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