How to Run Live Game Operations to Maximize Revenue | Mark Val

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Delivered at Casual Connect Eastern Europe 2018. The value of virtual goods, ads or subscription opportunities can be perceived differently across the world depending on the context. This talk will provide the best practices and tools required to increase the value of the various F2P models based on the most successful monetization systems found in today's games.







Tags:
Casual Connect Eastern Europe 2018
Mark Val
LiveOps
Revenue
gaming industry
Microsoft
market in India
revenue by genre
downloads by genre