Mahjongg Dimensions Case Study | Neal SINNO

Channel:
United States GameDaily Connect
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11,400
Published on ● Video Link: https://www.youtube.com/watch?v=bWY1ak7srl4


Game:
Mahjongg (2002)
Duration: 19:31
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Investing in your most popular IP in an effort to reach as many people by leveraging as many platforms as possible is critical to the long term success of the franchise. Join Neal Sinno, Vice President of Business Development at Arkadium, to hear some of the successes and failures Arkadium experienced when bringing Mahjongg Dimensions franchise from a web playable to the download, social and mobile distribution routes.

Delivered at Casual Connect Seattle, July 2012.

Download Slides: http://casualconnect.org/lectures/design/mahjongg-dimensions-case-study-neal-sinno



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Tags:
Neal SINNO
Arkadium
Casual Connect
Casual Connect Seattle 2012