Should NBA Jersey's Have Sponsorships? [Lakers Newest Team to Add Sponsor]
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The Los Angeles Lakers joined the Cavs and other NBA teams in adding a sponsorship to their jerseys:
"Harris said Wish, a San Francisco-based mobile shopping app, reached out to the Lakers, then he did some research before flying to San Francisco for a meeting with Peter Szulczewski, the company’s CEO. Not long afterward, they struck a deal. For the first time in the franchise’s history, the Lakers will have advertising on their jerseys as part of the NBA’s new sponsorship deal. Wish will pay the organization between $12 million and $14 million a year for the length of the three-year contract, according to a source who wasn’t authorized to share the numbers publicly. The Lakers become the 16th NBA team to announce a jersey sponsorship deal in the first year teams are allowed to do so."
Read more: http://www.latimes.com/sports/lakers/la-sp-lakers-wish-jersey-20170922-story.html
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