Using (Free!) AppAnnie Data to Optimize Your Next Game | Eric Seufert

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United States GameDaily Connect
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Published on ● Video Link: https://www.youtube.com/watch?v=ZtfKJ38iJp4


Duration: 24:49
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Delivered at Casual Connect USA 2016. In this talk, Eric will present a framework for using AppAnnie’s free data to conduct market research before a title goes into development. It will also walk through the different aspects that should be considered when beginning development, such as: theme, aesthetic, IP, and genre saturation. And finally, Eric will introduce a tool for using AppAnnie’s data to provide a quantitative measure of each of those aspects.

Download slides: http://bit.ly/2aMtexN



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Tags:
Casual Connect
Casual Connect USA 2016
Eric Seufert
Heracles
casual games
mobile games
AppAnnie
market research
game development
theme
aesthetic
IP
genre saturation