Category and Network Impact from Top Chart Behavior | Calderon, Tran

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Delivered at Casual Connect Europe 2016

We’ll present a case study that explores the impact of when competitors are featured and/or charting in the app store. Using insights gleaned from Dots’ internal dashboards, combined with information from Priori Data’s app market database to measure the effect of how one’s competitors’ apps being featured, can affect one’s organic baseline.







Tags:
Casual Connect
Casual Connect Europe 2016
Christian Calderon
Dots
Michelle Tran
Priori Data
app store
casual games
mobile games
app market
growth
user acquisition