Cost-Efficient and Innovative Ways to Drive Mobile Game Discovery | Rakesh RAJU

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United States GameDaily Connect
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Published on ● Video Link: https://www.youtube.com/watch?v=nZ2A-WvTNw8


Duration: 21:53
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Download Slides: http://gamesauce.org/news/2014/11/26/rakesh-raju-is-always-looking-at-creativity-casual-connect-video/

Delivered at Casual Connect Eastern Europe 2014

In this interactive session, Rakesh Raju, president and co-founder of TreSensa, will discuss how game studios large and small are now leveraging HTML5 and emerging mobile web distribution channels to drive discovery and highly qualified installs of their games. With real life examples and industry insights, this session is extremely useful for any game studio looking for cost-efficient and innovative ways to engage with mobile audiences.



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Tags:
Rakesh Raju
TreSensa
Casual Connect
Casual Connect Eastern Europe 2015
Mobile
HTML5 (API)