Peak Games was founded 15 months ago with a single mission: creating highly relevant and enjoyable games for the emerging markets. The company started operations focusing on Turkey and the greater Middle East and North Africa (MENA) regions targeting a userbase of 115 million internet and 65 million Facebook users. Peak's strategy consisted of (i) picking the right products for the platforms (Facebook, browser based and mobile games) and (ii) treating games as a service. Focusing on the Turkey and MENA regions alone, Peak Games is already the 4th largest social gaming company in the world with over 8M Daily Active Users in a region, which we consider to be a "mini-China". Hear more about our emerging markets and games as a service strategies and join the conversation on how we as an industry can strategically grow the social, core and mobile games markets.
12