Driving iOS App campaign performance

Channel:
United States Google Ads
Subscribers:
816,000
Published on ● Video Link: https://www.youtube.com/watch?v=OCqkt21G-O8


Duration: 0:00
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41

Want to maximize results from your iOS App campaigns? In this video, you’ll learn how to fuel our AI-powered campaign models with key privacy-centric signals like your SKAdNetwork and first-party data in order to optimize your campaign performance.

Be sure to also check out our other videos in this series for the latest iOS measurement and SKAdNetwork best practices →    • iOS App campaign best practices  

Check out our additional iOS help center guides:
Guide on driving better performance and measurement for iOS App campaigns → https://support.google.com/google-ads/answer/10384955
Guide on setting up your SKAdNetwork conversion value schema → https://support.google.com/google-ads/answer/13286653

0:22 - Agenda
0:34 - Our product approach
2:27 - Product updates
3:09 - Recap



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