How We Attracted 5M Players in 6 Mo. | BROXTERMANN
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Published on ● Video Link: https://www.youtube.com/watch?v=COgjf-c4X38
Royal Revolt was the No. 1 free game in six countries and the No. 1 role-playing game on the iPhone in 82 countries so far. Which marketing activities worked and which didn't? How did TV advertising work out? What have we learned with Royal Revolt and which learnings are set in the next Royal Revolt?
Delivered at Casual Connect USA, August 2013
Download Slides: http://gamesauce.org/news/2013/08/22/georg-broxtermann-mobile-game-business-essentials-casual-connect-video/
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