Market Overview: The Eastern European Domestic Market | Artur SAKALIS
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The Eastern European social and mobile markets are strong and growing. While monetization rates are lower than the Tier 1 countries, Russia and the rest of Eastern Europe sit strongly in the Tier 2 range (like South America). Even better there are many, many people over here, and increasing penetration of social networks, smartphones, tablets, and cheap celluar data plans. And gamers. Lots and lots of gamers. Join Artur Sakalis for an overview of the current and future games market in Eastern Europe.
Delivered at Casual Connect Kyiv, October 2013
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