Driving Monetization Through Better Community Engagement | Roman POVOLOTSKY VIDEO
Download Slides: http://gamesauce.org/news/2013/10/25/roman-povolotski-stabilizing-success-casual-connect-video/
Two things define a "community." The first that it's members actively identify and engage with each other around a common interest. The second is that the members see themselves as collectively distinct from non-members. Does your game have a community? Or does it just have an indistinct collection of people playing it? A strong sense of community boosts player engagement and loyalty, collectively contributing to a dramatic positive impact on monetization. Join Roman Povolotski from 2RealLife as he discusses what it takes to inspire community among his games' players, and how that sense of community can be leveraged into financial success.
Delivered at Casual Connect Kyiv, 2013
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Tags: Roman POVOLOTSKY
2RealLife
Casual Connect
Casual Connect Kyiv
Casual Connect Kyiv 2013