Pivoting, Transitioning and Adding New Business Models | Lisa MARINO

Channel:
United States GameDaily Connect
Subscribers:
11,300
Published on ● Video Link: https://www.youtube.com/watch?v=KEsOyqML9u4


Duration: 25:09
115 views
0

Lisa Marino will discuss the transition RockYou has made from an early social game developer to pioneering its Rewards Based Games (RBG) monetization platform, as well as the changes on the media side from delivering display advertising to now focusing primarily on premium video placements

Delivered at Casual Connect USA, August 2013

Download Slides: https://s3.amazonaws.com/Casual_Connect_USA_2013_Presentations/Lisa_Marino_CCUSA_2013.ppt



Other Videos By GameDaily Connect


2013-08-26SteamyBalls - Selling the Goods | Yoeri STAAL
2013-08-26DIY Community Bricklaying | Howard TSAO
2013-08-26How We Built A 5M Players Community in The Sandbox! | Sebastian BORGET
2013-08-26Real-World Game Audio Development with HTML5 | Craig ROBINSON, Martin REURINGS
2013-08-26Guaranteeing Fun Factor With Game Audio | Dmitry KUZMENKO
2013-08-26Designing Audio for Casino Games | WALZ, RAHN, MONTANO, HOLT
2013-08-26Tips for Being a Successful Game Audio Contractor | VREELAND, DOWSETT, MCDONALD, THOMAS, WALZ
2013-08-26Scoring the Soundtrack for Kabam's The Hobbit: Armies of the Third Age | Greg RAHN
2013-08-26Examining the Historical Impact of Game Audio in Order to Level You Up | Raj RAMAYYA
2013-08-23Wager Conversion: How to Convert an Evergreen Casual Game to Lucrative Wagering | Trivikraman THAMPY
2013-08-23Pivoting, Transitioning and Adding New Business Models | Lisa MARINO
2013-08-22The Reality of the NewBorn Social Gambling Industry and its Benefits | Vincent MOREL
2013-08-22Distribution of Social Casino Games - It's Not Just about Facebook | Paul BROWNLOW
2013-08-22The Near Future of Real Money Gaming | Marcus YODER
2013-08-20Key Success Factors in Korea's Mobile Game Market | Eric CHOI
2013-08-20An Inside Look at Startup Funding and Entrepreneurship Programs | DELLA ROCCA
2013-08-20Tune Your Designer/Developer Workflow | Tom KRCHA
2013-08-20How to be Successful In China, Japan and South Korea | LEE, AKAGAWA, YOO, CHEN, CUTLER
2013-08-20What Do Mobile Developers Really Need Today for Success?
2013-08-20The Top 3 Reasons Why FREE Users Suck | Andy ROSIC
2013-08-20Android, Google Play, and the Mobile Gaming Opportunity | Purnima KOCHIKAR


Tags:
ROCKYOU
Lisa MARINO
Casual Connect
Casual Connect USA
Casual Connect USA 2013