Using PR to Launch Your Game in Brazil | Elizabeth GOODNO

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United States GameDaily Connect
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Published on ● Video Link: https://www.youtube.com/watch?v=Or645rAElIY


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Download Slides: https://www.dropbox.com/s/ies9xaew53l79d4/Elizabeth_Goodno_CCEurope_2014.pptx

With 40 MM+ gamers and an online games market expected to reach 1.4 billion this year, game developers are clamoring for a way into Brazil. However, besides monetizing and localizing your game, you should also consider adapting your PR and Marketing strategies you're used to using in the U.S. and Europe in order to meet your goals in this vastly different market. Learn how to navigate this unique media landscape to get more users for your game in Brazil.

Delivered at Casual Connect Europe, February 2014



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Tags:
Elizabeth GOODNO
UOL BoaCompra
Casual Connect
Casual Connect Europe
Casual Connect Europe 2014