How App Monetization is Different | Andrei DEMENTJEV
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Many casual and social game developers have moved to mobile, but since the economics of mobile and web are very different not all of these transitions have been successful. While helping companies like Rovio, Digital Chocolate, Badoo and many others find their monetization strategy on mobile, we have distinguished key factors that developers should change in their monetization strategies while moving to mobile. Martin Koppel, CRO and Co-founder of Fortumo, will share these key points so you can learn from and avoid the mistakes made by early adopters of the mobile platform.
Delivered at Casual Connect Kyiv, October 2011.
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Andrei DEMENTJEV
Fortumo
Casual Connect
Casual Connect Kyiv 2011.