Segmentation of 130 Million Users | Alex NICHIPORCHIK

Channel:
United States GameDaily Connect
Subscribers:
11,300
Published on ● Video Link: https://www.youtube.com/watch?v=0p4UVt_YTu0


Duration: 16:37
435 views
2

Learn the Spil Games analytics of users behavior: who plays, which games, how often and why? 50 gaming portals, 3 types of audience, 19 languages, 130 million users — how we segmented the information to decide which content should be presented to the particular audience and how often.

Delivered at Casual Connect Kyiv, October 2011.



Other Videos By GameDaily Connect


2011-11-08Us and Them | Graemme Jennings
2011-11-07Developers Journey | Mario Wynand, Sidhe/PikPok
2011-11-07Integrating QA in the Development Process | Bill McGehee
2011-11-07How to improve the probability of a first pass certification | Cardwell, Chelius
2011-11-06Hype vs Real Deal | Eastern Europe Edition
2011-11-03FlashGameLicense | Merlin GORE
2011-11-03Flash to the Core | Andre Jay MEISSNER
2011-11-03How App Monetization is Different | Andrei DEMENTJEV
2011-11-03Character Animation in 2D games | Oleg AKIMOV
2011-11-03How to Create Custom Data Analytics Systems | Alexander TITOV
2011-11-03Segmentation of 130 Million Users | Alex NICHIPORCHIK
2011-11-02Augmented Reality Changing Gameplay | Dennis MELENTYEV
2011-11-02Monetizing Flash Games Across Different Platforms | SARGSYAN, GORE, NICHIPORCHIK
2011-11-02Beyond the Expected | Almog KOREN
2011-11-01PC Gaming is Here to Stay | Rick MARAZZANI
2011-11-01Jack in to the Matrix of Sound | Dmitry KUZMENKO
2011-11-01Converting Deluxe Download Customers to Social Customers | Nick BERRY
2011-11-01Production Strategies for Service-based Games | Vincent VERGONEJEANNE
2011-11-01Mobile Games: Development is Only Half the Battle | Alex EGOSHIN
2011-11-01Cross Platform -- How to Hit the IP Homerun | Mikael SVENSSON
2011-10-31Ensuring Success by Putting Your games Everywhere | Neal SINNO


Tags:
Alex NICHIPORCHIK
Spil Games
Casual Connect Kyiv 2011
Casual Connect