Keynote: Turn up the Volume: Let Your Users PlayOn With In-game Audio Ads
6Mobile gaming is undeniably the largest form of entertainment today, and the majority of games are heavily monetised through ads. Even though users today accept this value exchange between freemium content and advertising, the experience could still be considered in some cases as aggressive and intrusive. Audio’s largest benefit over all other ad formats is that it is the perfect companion, allowing users to continue their gameplay time with minimum interruptions, while still allowing publishers to successfully monetise their apps and access budgets from leading global brands. Join us on our session to learn more about the in-game audio revolution!
Odeeo's Amit Monheit delivers a Keynote Global Trends track session at Pocket Gamer Connects London 2022 in February 2022.
Speaker: Amit Monheit, Odeeo
Pocket Gamer Connects London 2022
Global Trends sponsored by Odeeo
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