Maximizing User Retention, Monetization and Satisfaction in F2P games | Anthony PECORELLA
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Published on ● Video Link: https://www.youtube.com/watch?v=03XJ7Rz3Gm8
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By taking a more data-driven approach to designing new games, improving existing games, and analyzing the successes and failures of others, developers can find positive, repeatable, quantifiable succes without killing creativity, user satisfaction or the game community. Anthony Pecorella, Director of Production for Browser Games, Kongregate best practices and case studies to educate developers on the Free to Play games business.
Delivered at Casual Connect Kyiv, October 2013
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