From Core to Casual -- The Importance of Diversification | Jan-Michel SAAKSMEIER

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United States GameDaily Connect
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Published on ● Video Link: https://www.youtube.com/watch?v=wvMmN_lqM_8


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The typical casual game often loses players within weeks of its launch, while action- and strategy-oriented games can attract, retain, and grow a community of players for many years. How can casual games achieve the same success? Join Bigpoint Executive Producer New Games, Jan-Michel Saaksmeier, as he discusses the opportunities and challenges of enhancing casual game development with the addition of core game mechanics. Discover the importance of integrating high-quality game content in an easy way that casual gamers will engage, and learn the advantages (and risks) of expanding a company's game portfolio beyond purely casual titles.

Delivered at Casual Connect Europe, February 2012



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Tags:
Jan-Michel SAAKSMEIER
Bigpoint
Casual Connect Europe 2012