International Growth for Mobile Games in Different Markets / Stefano Pigliafreddo (Google)
5Stefano Pigliafreddo, International Growth Specialist at Google, talks on how you can use some of Google's publicly available tools and resources to start or accelerate your International Growth journey.
#DevGAMM #gamedev #marketing
Presentation – https://www.dropbox.com/s/303lgjn3g5d0i41/Stefano%20Pigliafreddo.pdf?dl=0
Contents:
0:00 – Intro
4:22 – Demand Analysis
8:33 – Market Prioritization
9:30 – Competition Analysis
12:55 – Operations
17:02 – Measurement
17:41 – Summary
21:42 – Q&A session
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