Tapping Indonesia's Local Market: the Necessity of Localization | Wong Lok DIEN

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Published on ● Video Link: https://www.youtube.com/watch?v=sVvXeOm4emA


Duration: 27:10
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Indonesia has been a lure for many companies of across industries. Currently Indonesia has more than 300 million of population, which claimed more than 200 million mobile phone users, and 40 million facebook users, which is 2nd largest in the world. As 3rd largest population in Asia, Indonesia still have a relatively small penetration of broadband, including in the gaming space. This small penetration when compared to the huge population, shows the immense untapped potential. The main reasons why many big gaming companies are looking at Indonesia as one of the future market, if not the current one. This session will share the condition and insights of gaming and content business in Indonesia, especially mobile gaming.
Delivered at Casual Connect Asia, May 2012.



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Tags:
Wong Lok DIEN
Altermyth
Casual Connect
Casual Connect Asia 2012