Top tricks for free corporate PR / Alexandra Zheleva (Imperia Online)

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Join us at our next event – DevGAMM Vilnius 2022!
https://devgamm.com/vilnius2022/

Alexandra Zheleva, Marketing and Biz Dev Specialist at Imperia Online JSC, covers all aspects of how to do free and successful PR for your company. She discusses Imperia Online's best practices for free and successful corporate PR from A to Z and shares examples of how they keep their followers updated, the community engaged, influencer marketing incorporated, showcase company policy, scale products and how they do employer branding through PR.
#DevGAMM #gamedev #PR

Contents:
0:00 – Intro
4:30 – Overview
5:21 – Why should you invest in PR?
11:22 – 1. Social media
27:36 – 2. News sharing
31:32 – 3. Awards and certificates
33:09 – 4. Sponsorships and charity
36:19 – 5. Internal and external events
39:40 – 6. Influencers
43:27 – Summary
45:59 – Q&A sessions


Supported by Belka Games. The company is among Top 20 publishers by revenues in EMEA according to App Annie and keeps growing and developing.
Join us – https://belka-games.com/careers/


DevGAMM is the biggest game developers conference in Eastern Europe. DevGAMM gives gaming experts a chance to keep up with the latest thinking and developments in making games as well as share their knowledge and experience with each other.

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