Matthew Lee - Emergent Effects, Autonomy and Community: The Phenomenon of Pokemon GO
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Published on ● Video Link: https://www.youtube.com/watch?v=WgJG5hfrZ74
It is well known that exergames - among other behavior change apps - are often of limited effectiveness, with a person's likeliness of gaining more healthy habits from them usually less than their chances of keeping fitness-focused New Years' Resolutions. Yet the global phenomenon of Pokemon GO is helping people become (and stay) more active, walking longer distances, talking to others in their community - all to a greater extent than any serious game today. This talk explores the science behind these emergent effects, and why community engagement needs to be taken into account when designing games for good.
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