Growth Beat 2014: Data transformation: Redecorate your data.. (w One Kings Lane & Command IQ)
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Published on ● Video Link: https://www.youtube.com/watch?v=GN8g9oeo45k
Everyone says they'd like to use data to drive growth, but driving meaningful results across mobile, web, and email at scale isn't for the faint of heart. The speakers take an inside look into how One Kings Lane and CommandIQ are taking action on behavioral data, along with some of the exciting results they are achieving.
Speakers:
Eva Ho, General Partner, Susa Ventures
Barron Ernst, Director Product Management, One Kings Lane
Noah Jessop, Co-Founder & CEO, CommandIQ