Raising the Bar on Mobile UI Design for the Next Generation of Social Gaming | Bhaskar ROY

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United States GameDaily Connect
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11,400
Published on ● Video Link: https://www.youtube.com/watch?v=Eg8RuZ7n7Mg


Duration: 18:19
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Wireless carriers are making major commitments to take a leadership role in mobile gaming and are ready to impact how games are distributed, discovered and monetized. In order to win mindshare, loyalty and ultimately repeat customers, game platforms and developers alike must raise the bar when designing for the mobile customer because encouraging viral recommendations is key to success.

PlayPhone's Chief Product Officer and 20-year UI veteran Bhaskar Roy will discuss the fundamentals of digital design for the mobile user experience, with a focus on how to translate behavioral and aesthetic research into intuitive, efficient and simple UIs for the next generation of mobile social gaming.

Delivered at Casual Connect USA, August 2013

Download Slides: https://s3.amazonaws.com/Casual_Connect_USA_2013_Presentations/Bhaskar_Roy_CCUSA_2013.pptx



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Tags:
PlayPhone
Bhaskar ROY
Casual Connect
Casual Connect USA
Casual Connect USA 2013