Hypercasual games - top tips for making hit games! | Costantino Carrega Boombit
Recorded talk from GIC'20.
There has been a gold rush from developers seeking to make their fame and fortune in hypercasual, publishers offering huge bonuses, yet many developers are still chasing CTR's, facing the same challenge of constantly getting high CPI's on their prototypes or very low retention. So how can you build your studio and team for success in hypercasual games? This session will teach developers - the basics of a successful hypercasual game - adopting a data lead testing process - top tips and trends for game design - how to negotiate and secure a publishing deal - where next for hypercasual games?
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